How to Quote a Cleaning Job — Module 3

What Underpricing Really Costs You

Let us make this concrete. Imagine you are undercharging by just £2 per hour. That might not sound like much. But if you work 30 hours a week, that is £60 a week. Over a year, that is £3,120 — gone. Not spent on something. Just gone. Handed to your clients for free because you did not know your numbers.

Now imagine you have been undercharging by £5 an hour. Or £10. How many years have you been cleaning?

What Overpricing Costs You

Overpricing without justification loses you jobs. But here is what most cleaners do not realise — overpricing with confidence and a professional quote wins jobs that underpriced competitors lose. Clients do not always choose the cheapest option. They choose the option that feels safest, most professional, and most likely to deliver the result they want.

The cleaner who sends a detailed written quote, explains what is included, and presents themselves professionally will win against a cheaper competitor more often than you think. Price is rarely the only factor — but presentation almost always is.

The One Decision That Changes Everything

Every cleaning business reaches a point where it has to make a choice. Keep pricing by instinct and hope for the best. Or learn the system, know the numbers, and price with confidence.

The cleaners who make the second choice do not just earn more per job. They attract better clients, work fewer hours for the same income, have less stress, and build businesses they can actually grow — or eventually sell.

The ones who keep guessing stay stuck. Busy, but not profitable. Working hard, but not building anything.